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04-21-2023 Marketing Q&A Understanding Your Avatar’s Needs
https://vimeo.com/819972565/c502693556?share=copy
In this Q&A session, the group discusses the importance of understanding the problem you solve for your avatar and using emotional language to get people’s attention in marketing.
They also addressed the six key elements of marketing content and the value of doing some marketing work yourself before outsourcing it.
Additionally, the group discusses the importance of leveraging existing relationships to get introductions to potential clients and understanding compliance to solve specific problems.
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Documents shared during call:
- Build Your Avatar Sheet: https://docsend.com/view/xrmmfye8r9jpig7b
- Market to the Reptilian Brain: https://startgrowmanage.com/msp-marketing-appeals-to-reptilian-brain/
- SGM Event Calendar: https://sgmcommunity.com/events/
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This discussion was modified 1 year ago by
Carla.
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